65 articles found
Believe it or not, building an MVP and launching a product is actually the easy part. It’s much more difficult to manage a product in its maturity or decline stages. In...
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Creating Product Roadmaps - Top Down and Bottom Up You are doing your discovery, you’ve updated your product vision, revamped your strategy. You've come up with your product...
Read article It’s fashionable currently among the anti-roadmap faction to believe that you can better build a product by just using objectives. But while using only objectives is better...
Read article So many objectives! Company objectives, team objectives, personal objectives, product objectives… and one particularly troublesome problem for anyone involved in product...
Read article Product vision and company vision often end up being the same, particularly in companies with single products. But they are different. Product vision is where the product is going...
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Communication between product and business-facing teams is crucial to any company’s success. It’s easy to fall into a trap of not being transparent if you don’t take the...
Read article User persona segmentation turns customer insights into tangible tools to improve the way you solve problems. It is universally true for both B2B and B2C companies that you are...
Read article Product Discovery is most often seen as the prelude to building a new product. Whatever Product Discovery framework or methodology du jour you use, it’s usually in order to find...
Read article Date driven roadmaps have been standard practice - but that doesn’t mean that it’s best practice. At ProdPad, we were the pioneers in dropping dates entirely and looking at...
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