Our ProdPad community on Slack started out as a “Hey what if…?” What if we opened up a product community for our customers? If we build it, would they come?
There are a few reasons we were wary about jumping into this: Starting a community is hard. It’s hard to get people interested, it’s hard to create momentum and it’s hard to manage people in real-time.
It’s a major time investment no matter how you look at it.
But even as a tiny team of five at the time, our Head of Customer Success, Andrea Saez insisted she was onto something.