For Product Ops
Your product team is growing. Your process should keep up.
ProdPad gives Product Ops a connected system from feedback intake to roadmap to delivery handoff. One workflow for every PM. One source of truth for every stakeholder. One less thing you have to hold together manually.
You know what good product practice looks like
Getting 10 PMs to follow it is a different problem
Every PM has their own setup
Spreadsheets, Jira boards, Notion pages, a whiteboard in the corner. You’ve tried to standardize three times. It lasted a month.
Onboarding a new PM takes months
There’s no system to learn from. They shadow someone for a few weeks and then reinvent everything.
Feedback goes in. Nothing comes out
Sales logs it somewhere. Support logs it somewhere else. PMs forget to check either place.
The portfolio view is a two-day assembly job
Leadership asks “what are we working on across all products?” and you spend 48 hours pulling data from five places.
Your Jira is a mess of discovery and delivery
Half-formed ideas sit beside sprint tickets, engineers end up triaging strategy, and no one’s sure what’s actually been validated.
You’re the process. You shouldn’t have to be
If you’re on vacation, the system falls apart. The practice only works because you personally enforce it.
BEFORE & AFTER
Transform your Wednesday morning
Before ProdPad
A new PM started two weeks ago. They still can’t find the backlog and don’t know how feedback gets processed, and just asked where the roadmap template lives. Meanwhile, the VP of Product needs a portfolio update for the board meeting next week, so you’re going to have to spend the rest of the day pulling data from Jira, two spreadsheets, and a shared Google Doc that nobody has updated since January.
With ProdPad
New PMs inherit a structured workspace from day one. Feedback, ideas, and roadmaps stay connected and portfolio updates are always ready. CoPilot PM answered their first three questions using the team’s relevant data. Two weeks in, they’re triaging ideas the same way everyone else does. The portfolio update for the board? The VP of Product already has it.
IMPACT FOR PRODUCT OPS
Standardize the practice.
Prove it’s working. Keep improving.
One operating model for every PM
ProdPad comes with best-practice workflows, idea canvases, and roadmap formats built in. Every PM works the same way from day one. You define the model; ProdPad enforces it.
Reporting that runs itself
See workflow health, backlog depth, feedback volume, and roadmap progress across every product. No more chasing PMs for status updates. The data is live.
Adoption that actually sticks
ProdPad is opinionated by design. It guides PMs toward good practices rather than requiring them to configure their way there. That’s why adoption rates are higher than tools that leave everything open.
"As well as being a great way to manage our product backlog, ProdPad has helped me to formalize our internal processes and introduce best practices. I've implemented it in two startups now and wholeheartedly recommend it."
Adam Robinson
Head of Product | Pepper
"ProdPad proved to be an excellent tool in supporting the transformation of this client from being predominantly responsive to customer change requests into a Product Management led company."
David Whiston
Director | Ullington Consultants
ProdPad has done wonders for our team. We are geographically scattered across the US – ProdPad keeps us organized and more efficient. We make better decisions with the insight ProdPad provides. It is is more than a tool, they have managed to create a global community with tools, resources, tips, and guidance from professionals across the spectrum.
Nikki Reihle
Product Manager | York Risk Services
"One of the biggest pieces of value was how it helped push the team towards better product management practices and away from the Gantt chart way of working."
Matthew Papenfuss
Program Manager | Fastenal
One process, every team
Set one workflow that every PM follows
ProdPad’s workflow stages create a shared definition of how ideas move from raw to ready. Every PM follows the same path, but with enough flexibility that teams can adapt without breaking the model. When you set up ProdPad, you’re setting up the operating model.
Product Backlog Workflow with ProdPad
Every channel, one system
Build one feedback pipeline for the whole org
Feedback from Slack, Salesforce, email, support tools, and internal teams all flows into ProdPad. PMs stop checking five places. Signals surfaces patterns automatically, so the feedback loop closes faster and nothing falls through the cracks.
Customer Feedback Management with ProdPad
Real-time visibility
Give leadership a portfolio view that updates itself
Published roadmaps, objective tracking, and workflow progress across every product line, live and always current. The Head of Product gets one view of the whole org. When the board asks what’s happening, the answer is at your fingertips, not a two-day project.
Product Portfolio Management with ProdPad
Strategy connected to execution
Trace any initiative from objective to customer feedback
OKRs live in ProdPad alongside roadmaps and ideas. When someone asks why the team is building something, the answer is three clicks, not a two-hour meeting. You can see which objectives are overloaded, which are unsupported, and whether the org is actually working on what it says matters.
Objectives and Key Results with ProdPad
Scale your influence
Give every PM a best-practice AI sidekick
CoPilot PM learns from your roadmap, objectives, feedback, and backlog. It coaches PMs using your team’s real context, not generic advice. Your expertise scales across every PM without you becoming the bottleneck.
AI for Product ManagersCommon questions:
What smart Product Ops teams ask before rolling out ProdPad
- How hard is it to get PMs to actually use it?
ProdPad is opinionated by design. Workflow stages enforce a process without requiring PMs to read a manual. Idea templates guide them to write good problem statements. CoPilot PM answers their questions using the team’s data. Most PMs find ProdPad intuitive because it matches how they already think about product management. The biggest adoption lever is that the tool makes their life easier, not harder.
- Can I standardize how my PMs work?
Yes. Workflow stages, scoring models, and idea structure are set at the workspace level. Every PM inherits the same process from day one. You define what “ready for dev” means once, and the tool holds everyone to it. New PMs learn the practice by using it, not by reading a wiki nobody maintains.
- How long does a full org rollout take?
Most Product Ops teams have their first product team live within a day. Full org rollout (multiple products, connected feedback channels, Jira integrations, OKR alignment) typically takes one to two weeks. Import tools bring in existing data. SSO and SCIM handle provisioning. See the Implementation Guide.
- What about the feedback we already have in spreadsheets and other tools?
Import it. ProdPad takes CSV imports for ideas and feedback. You can also connect live channels (Slack, Microsoft Teams, Salesforce, email) so new feedback flows in automatically from day one.
- Does it work with Jira?
Two-way sync with Jira (Cloud and Server). ProdPad handles everything upstream: validation, prioritization, roadmapping. When an idea is ready, push it to Jira with full context.
- Will IT approve it?
SOC 2 Type II, GDPR compliant, Cyber Essentials certified. SSO and SCIM provisioning included. Your data is never used for AI model training. We work with regulated industries including FinTech, MedTech, and government. See security and trust.
- How does pricing work for a large product org?
You pay for editor seats (PMs who create and manage content). Contributors (stakeholders, execs, sales, CS, engineering, anyone who views roadmaps or submits feedback) are free and unlimited. Adoption across the wider org costs nothing extra. See Pricing.
- Can we run a pilot with one team before rolling out to the whole org?
Yes. Start with one product team to prove the model, then expand. Most teams start with the pilot approach and roll out to additional teams within the first month. See the Implementation Guide.
- What if I’ve used other PM tools before and they didn’t stick?
Most PM tools fail because they require weeks of setup before you see value, or they don’t match how you think about product management. ProdPad is opinionated by design: Now-Next-Later roadmaps, evidence-based prioritization, connected feedback. The methodology is the product. Read about The ProdPad Way to see the six principles behind every design decision.
Built by the people who defined how product teams should work
Janna Bastow and Simon Cast co-founded ProdPad after years of running product teams and realizing the available tools didn't match how product management should be done. They invented the Now-Next-Later roadmap. The best practices in ProdPad aren't just features; they're the methodology that 3,000+ product teams run on.
GET VALUE IN YOUR FIRST WEEK
Stand up your operating model in five days
Day 1: Set up your workflow
Configure workflow stages, tags, and other fields. The defaults are based in best practice; customize what you need.
Day 2: Import your data
Bring in existing ideas, feedback, and roadmap items. Connect Jira. Set up feedback channels.
Day 3: Invite your first team
One product team starts working in ProdPad. Contributors get free access to view and participate.
Day 5: Review and expand
Check workflow health, see how the first team is working, then roll out to the next team.
Build the product operating model your org deserves
ProdPad gives Product Ops one platform to standardize, measure, and improve how every PM works. Best practices are built in. Adoption is designed in. Start with a free trial today.
PRODPAD FOR YOUR WHOLE TEAM
See how ProdPad fits the way you work
Product Leaders
Portfolio visibility, strategic alignment, and proof that your product work drives business outcomes.
See how leaders use ProdPadProduct Managers
One place for ideas, feedback, and roadmaps, connected to your team’s work in Jira.
See how PMs use ProdPadFor the Whole Team
Stakeholders, engineers, designers, and support all contribute to the product picture, with unlimited free seats.
See ProdPad for teams