As a product manager you have a lot to consider when you’re planning and working on the vision, objectives, roadmap and backlog for your product, including where the input for all these aspects of your product comes from.
In this episode Janna Bastow, CEO & Co-Founder of ProdPad shares how experimenting with value-based pricing helped them cross over the magic threshold to negative churn and their unique approach to gamifying onboarding.
Most product teams don’t have the luxury of building a new product from scratch. Rather, they’re responsible for growing an existing product with existing customers, rigid stakeholders, technical debt, and competition. In this episode, Janna Bastow shares her best advice for delivering results in this environment.
Building an MVP and launching a product is actually the easy part—the real difficulty is in managing a product in its maturity or decline stages. In this talk, product leader Janna Bastow tackles the challenges of a product that’s past its initial growth stage.