Product Management Webinar: Product-Led Growth
Product-Led Growth Masterclass
Putting your customers first and empowering them to understand the benefits of your product will lead to an increase in usage, feature adoption, and drive product growth. But what strategies can you employ to make sure you’re successful in staying customer-focused?
Watch our webinar with Wes Bush, CEO at ProductLed and bestselling author of “Product-Led Growth: How To Build a Product That Sells Itself” and host Janna Bastow, CEO of ProdPad and inventor of the Now/Next/Later roadmap to find out.
About Wes Bush
Wes Bush is the founder and CEO of ProductLed. He is the bestselling author of Product-Led Growth: How To Build a Product That Sells Itself and is one of the most sought-after product experts in the world.
After working for some of the world’s fastest growing companies in the world, today he trains teams around the globe how to turn their product into a powerful growth engine.
Wes also holds a Bachelor’s Degree in Global Business and Digital Arts from the University of Waterloo. A respected business consultant, Wes understands that flashy marketing and hard sells can’t replace the value a customer receives from an exceptional product.
Key Takeaways
- What is product-led growth?
- Why is product-led growth rising in importance?
- How do you build a successful product-led business?
- What strategies can you employ to make sure you’re successful in staying customer-focused?
- How to turn your product into your company’s growth engine.
Watch more of our Product Expert webinars
How to Set Effective & Outcome-Led OKRs with Tim Herbig
Join Tim Herbig, Product Management Coach, and Consultant, and host, Janna Bastow, CEO of ProdPad, as they explore the secret to setting OKRs and examine real-world examples of what good and bad OKRs look like.
How to Build a Scalable Multi-Product Strategy with Ibrahim Bashir
Explore key concepts and metrics including KPIs, Flywheels, and S-Curves, and explore how to construct a scalable multi-product strategy.
Product Ops Bootcamp with Melissa Perri
If you want to learn and get to grips with Product Ops, we’ve got the Bootcamp for you! Watch Melissa Perri and host, Janna Bastow as they explore and dive into the world of Product Ops
Building the Dream Product Team from Scratch with Maggie Crowley
If you were to build a product team from scratch, what would you do? Who would you hire? How would you choose your tools? What would your process be? Watch our fireside chat with Maggie Crowley, Olympian and Head of Product at Charlie Health, and host, Janna Bastow, CEO of ProdPad
OKRs vs. Roadmaps Deathmatch with Bruce McCarthy
We kicked off the year with the deathmatch you’ve all been waiting for OKRs Vs Roadmaps – Who will win? Can they work together? Did John Doerr get OKRs wrong?
Culture Clash: How to Make Product and Engineering Work Together Effectively – David Subar
Watch special guest, David Subar, CTO, Chief Product Officer, founder, and managing partner of Interna, and host Janna Bastow, as they explore how to build a great product and engineering culture. They’ll also dive into why the two are so often out of alignment and how to correct it.
Uncover the Secret to Continuous Product Discovery – Teresa Torres
Watch Teresa Torres, Product Discovery Coach, speaker, and author of “Continuous Discovery Habits”, and host, Janna Bastow, as they explore frameworks and core metrics needed to achieve a sustainable approach to continuous discovery and get started on your product discovery journey.
Embracing Lean Product Development – Jeff Patton
What value are we creating and how are we measuring it? Join Jeff Patton, Veteran Product Manager and author of “User Story Mapping” to find out and explore lean product development practices, what teams are getting right and wrong about measuring their work, and how to really focus on the value that you’re creating.
The Path to Becoming a Better Product Manager – Petra Wille
What sets apart the good product managers from the great? Find out in this webinar with special guest Petra Wille, product leadership coach and author of “STRONG Product People”, and host Janna Bastow
Platform Product Strategy & Scaling Product Systems – Ezinne Udezue
Tap into a treasure trove of product insight in this webinar with guest, Ezinne Udezue, VP of Product Management at Procore Technologies and host Janna Bastow, CEO of ProdPad.
Create Your Killer Product Strategy – Ken Sandy
What’s in a killer product strategy that sets it apart? Take a look at examples from real-world companies and craft your next product strategy so that it aligns your stakeholders and motivates your team.
Using OKRs to Win at Work AND in Life – Jeff Gothelf
OKRs are the hot topic in every team around the world. Discover how to apply them successfully, both in your work life and to your personal development.
