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Customer Feedback Portal 2.0: New Branded Portals Are Here!

July 27, 2017

4 minute read

You never really know where a hack project is going to go.

Last year, we kicked off a hack project at our first team offsite in sunny Slovenia. Our CEO Janna Bastow issued the following challenge:

“There are dozens of customer feedback tools out there, but the #1 request coming in from customers is still a customer feedback tool. We have an opportunity here. Can we build the customer feedback tool people really want?”

We spent the next two days picking apart the problem and ended up with one MVP and two choices on our hands:

  1. Head home and keep working on it for weeks (months?) until our MVP was shinier, more polished and “just right.”
  2. Done is better than perfect: Launch on ProductHunt.

Well, since we happen to be the spontaneous type…we launched.

The Customer Feedback Portal solved a real problem. Hundreds of new users wanted a tool that gets them product feedback for free.

Lots of them upgraded to take on our full suite of tools and saw value in that. But then they wanted more. More functionality. More customization. More sophistication. And they were were ready to pay for it.

We spent just two days on our hack project. But we ended up spending a year collecting feedback to help us decide what to build next.

When you introduce a new product to market, it’s not perfection you’re after. It’s feedback.

Feedback tells you what your customers really want. Feedback tells you where to take your product next. With a year of feedback to work with, we have answers to both.

We’re now bringing you the next iteration of our one-time hack project: a Customer Feedback Portal that you can add your branding to and scale across all your products.

The next iteration: Powerful features for all ProdPad customers

If you’re on a Standard plan or higher, you now have access to a much more powerful version of our original Customer Feedback Portal.

Branding and customization (Standard plan and up)

You can now design your portal and widget with your logo, brand colors and copy.

Design your portal and widget with your logo

What will you do with your new copy powers? Bring in your own brand voice? Host your portal in the language your customers speak? Go for it!

Host on your own domain (Premium plan and up)

We heard you – you want to have full branding control! By default, your portal sits on, but with your embed code, you can embed your portal on your own domain.

Collect feedback each product you manage (Premium plan and up)

If you’re a Premium customer, you can now open up as many portals as you want for each product.

branded feedback portal

Get feedback per product: If you want to log feedback for each product separately, you can launch a portal per product.
Get feedback in different languages: If you have a multilingual customer base, you can get set up multiple portals in any language for the same product.

Now, here’s what you can do for free

Our free plan stays free – no changes there 🙂 The free plan gets you a basic portal and a widget to start collecting feedback right away.

But wait! There’s more.

Powerful REST API

Our API is open and available to all ProdPad users for free. You can use our our API to turn the free version of the Customer Feedback Portal into a powerful, branded experience.

Here’s an impressive example from Time Doctor:

Customer Feedback Portal Example

So what next?

If you’re a ProdPad customer, set up your new portal in a few easy steps and check out these 5 powerful ways to customize the customer feedback experience.

And if you like what you see, leave us some love on ProductHunt. 👋



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